Did you hear the message? Admittedly, we really are selective listeners. Sometimes, we hear what we want to hear and block out what we don't. Do we hear the words, but miss the meaning? Do we become too anxious to reply whereby our concentration is dwarfed more toward our reply than toward our understanding of what was really said? So as not to have the message lost in translation and miss the true meaning, it is necessary that we be attentive and stay in tune. So listen up and pay attention which is the only way to verify that you actually - heard what you heard.